"Golf icon Jack Nicklaus is selling a substantial minority stake in his company to New York real-estate mogul Howard Milstein to expand the Nicklaus empire around the world, extending its reach in golf course-designs, clothing, equipment and real-estate… The Nicklaus name on any course significantly increases its worth to developers, because it allows them to sell the accompanying real estate or resort properties at a higher price. Under the traditional business model, Mr. Nicklaus got only the design fee and in some cases also a small cut of the developments' profits."
That is pretty remarkable...that people are willing to pay extra to say that they live next to a Nicklaus course means something...I'm not sure what...
No comments:
Post a Comment